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20120620

#THEORIES of #RELATIVITY...

if you've never heard a particular piece &/or collection of music, it is still new to your ear when it's 1st heard. the actual date of release to the public is quite irrelevant. this is a difficult concept to get across to any demographic that has been taught that only the latest releases are listener relevant.

what difference does the date make?

this dynamic presents a great deal of difficulty for the creative that relys on grassroots interest/support. once payola has been removed from the marketing equation, what are the legitimate means of generating a market for the works of a creator?

there seems to be quite a few people who will encourage a creator to alter their intended message to increase its marketability. what happens when the message is altered to the extent that it no longer accomplishes the creator's communicative goal? why make such a compromise at the expense of creative integrity?

some ideas &/or creations require a longer period of time to grow an audience. it is unreasonable to expect every project in a particular genre to generate the exact same market response as those that have preceded it. the expression of each creator in its essence is unique. the marketing of each creation ought to be approached w/a similar mentality.

what the general public perceives as creative expression from media creators is rarely received w/o some kind of intermediary tampering. this interference is often presented by those who are creatively deficient, but for whatever reason are able to make a financial contribution to the creative process.

ARTaintFREE